Finding the Perfect Pillow in New York City
Finding the perfect pillow can transform your sleep quality, reducing discomfort and improving rest. New York City offers countless options for pillow shopping, from luxury brands to budget-friendly retailers.
To save you time and effort, we’ve rounded up the top eight pillow stores in NYC, highlighting what makes each unique. Whether you’re looking for cutting-edge designs or affordable comfort, this guide has you covered.
The 8 Best Pillow Stores in NYC
You won't find a more comprehensive list of the places to stop for the best pillows. Whether you are looking for an adjustable pillow, Plushcomfort pillow, Casper pillow, or a variety of memory-foam pillows, we have you covered.
1. SleePare Mattress Store New York City
Discover premium pillows and expert sleep solutions at SleePare!
SleePare Mattress Store stands out as one of New York City’s top destinations for premium sleep products, offering an innovative shopping experience that bridges the gap between online convenience and in-store exploration. By showcasing online-exclusive brands in a personalized showroom setting, SleePare ensures customers find their perfect pillow with ease.
What You’ll Find Here
- Pillow Types: Memory foam, latex, cooling, ergonomic, and customizable pillows, including Malouf, Bedgear, and MLily brands
- Price Range: $50 - $200
Benefits of Choosing SleePare
- Personalized Guidance: Enjoy expert consultations tailored to your sleep needs.
- In-Store Testing: Explore and try a variety of pillows in a relaxed, no-pressure environment.
- Top-Tier Brands: Access high-quality options from industry leaders like Malouf and Mlily.
- Sleep Expertise: Receive comprehensive advice from knowledgeable staff to help you select the perfect pillow.
Why Shop at SleePare?
SleePare is ideal for individuals seeking expert advice, premium pillow brands, and the opportunity to test products before purchasing. Whether you prioritize orthopedic support, pillows for side sleepers, cooling technology, or plush comfort, SleePare has something for every sleep style.
Location and Contact Info
Address: 121 W 20th St, New York, NY 10011
Website: SleePare NYC Showroom
2. IKEA Red Hook
Visit IKEA for furniture and bedding that is affordable and stylish.
Located in the heart of Brooklyn, IKEA Red Hook is synonymous with affordable, functional home solutions. This expansive store offers an extensive range of budget-friendly pillows and sleep accessories designed for everyday comfort and practicality.
What You’ll Find Here
- Pillow Types: Synthetic, memory foam, and down alternative pillows
- Price Range: $10 - $50
Why Choose IKEA Red Hook?
- Affordability: Perfect for budget-conscious shoppers.
- Versatility: A wide range of pillows to suit various sleeping preferences and decor styles.
- Convenience: Ample stock and easy-to-navigate displays for a seamless shopping experience.
Who Should Shop Here?
IKEA Red Hook is an excellent choice for those seeking cost-effective, functional pillows without sacrificing quality. From basic support to innovative materials, IKEA has something for everyone.
Location and Contact Info
Address: 1 Beard St, Brooklyn, NY 11231
Website: https://www.ikea.com/us/en/stores/brooklyn/
3. Craig’s Beds Midtown West
For the best pillow, visit a reputable mattress store like Craig's Beds. You may catch a pillow sale for a new foam pillow or an alternative pillow of your choice.
Craig’s Beds offers a premium shopping experience, specializing in luxury sleep products designed to meet the most discerning comfort needs. Their curated collection of pillows caters to those seeking the best in support, style, and craftsmanship.
What You’ll Find Here
- Pillow Types: Hypoallergenic, orthopedic, cooling, and luxury pillows
- Price Range: $100 - $300
Why Shop at Craig’s Beds?
- Premium Selection: High-quality pillows crafted with the finest materials.
- Specialized Comfort: Products designed for specific needs, such as neck support and allergy relief.
- Expert Assistance: Knowledgeable staff to guide you in selecting the ideal pillow.
Who Should Shop Here?
Craig’s Beds is perfect for customers who prioritize luxurious comfort, innovative design, and specialized sleep solutions.
Location and Contact Info
Address: 246 W 38th St, New York, NY 10018
Website: https://www.craigsbeds.com/
4. Joybird SoHo
For down-alternative pillows, throw pillows, or other bed pillows to match the quality of your Tempur-Pedic, choose Joybird.
Joybird SoHo is a haven for stylish, modern home accessories, offering a chic collection of pillows that elevate both comfort and decor. Located in the trendy SoHo district, Joybird is a must-visit for design-conscious shoppers.
What You’ll Find Here
- Pillow Types: Decorative, lumbar, supportive, and eco-friendly pillows
- Price Range: $40 - $150
Why Choose Joybird SoHo?
- Modern Aesthetic: Sleek, contemporary designs that complement any home.
- High-Quality Materials: Durable, eco-conscious options crafted with care.
- Versatile Choices: Pillows suited for both comfort and visual appeal.
Who Should Shop Here?
Joybird SoHo is perfect for individuals who value style and functionality. Whether you’re updating your living space or adding a cozy touch, Joybird has pillows that fit your vision.
Location and Contact Info
Address: 445 Broadway, New York, NY 10013
Website: https://joybird.com/
5. The Bedroom Source
Stores like The Bedroom Source offer high-quality material for the right amount of cushion and support in your pillow. When you find tried and tested pillows for your bedroom, you'll want to buy a dozen of them.
The Bedroom Source focuses on children’s sleep needs, offering a carefully curated selection of pillows designed with comfort, safety, and health in mind. This family-friendly store is a trusted destination for high-quality kids’ sleep products.
What You’ll Find Here
- Pillow Types: Hypoallergenic, ergonomic, and machine-washable pillows for children
- Price Range: $30 - $80
Why Choose The Bedroom Source?
- Child-Centric Products: Pillows tailored to growing children’s needs.
- Safety First: All products meet strict safety and quality standards.
- Expert Advice: Staff with expertise in children’s sleep health.
Who Should Shop Here?
Parents looking for durable, comfortable, and safe pillows for their children will find The Bedroom Source an excellent choice.
Location and Contact Info
Address: 132 E Jericho Turnpike, Mineola, NY 11501
Website: https://www.bedroomsource.com/
6. The Clean Bedroom
Read review after review, but you'll never find the right pillow online without seeing the goods in person. Forget about your account and password - visit The Clean Bedroom instead.
The Clean Bedroom is a premier destination for eco-friendly and sustainable sleep solutions in New York City. Known for its commitment to organic materials and environmental responsibility, this store caters to those who prioritize health, sustainability, and premium quality.
What You’ll Find Here
- Pillow Types: Organic latex, wool, cotton, and hybrid pillows
- Price Range: $70 - $250
Why Choose The Clean Bedroom?
- Eco-Friendly Options: All pillows are crafted from sustainable, non-toxic materials.
- Health-Focused: Hypoallergenic and chemical-free products for a healthier sleep environment.
- Premium Quality: Long-lasting pillows made from high-grade organic materials.
- Sustainability Leadership: A commitment to ethical sourcing and environmental stewardship.
Who Should Shop Here?
The Clean Bedroom is perfect for eco-conscious shoppers and anyone looking for premium organic pillows that align with sustainable living practices.
Location and Contact Info
Address: 230 5th Ave, New York, NY 10001
Website: https://www.thecleanbedroom.com/
7. Purple
Here's your sign to visit Purple and create the most comfortable, original bedroom space filled with lush linens and plush pillows.
Purple is revolutionizing the sleep industry with its innovative Purple Grid technology. The Purple NYC showroom allows customers to experience their signature cooling and adaptive pillows firsthand, making it a top choice for tech-savvy sleep enthusiasts.
What You’ll Find Here
- Pillow Types: Cooling, adaptive, and supportive Purple Grid pillows
- Price Range: $100 - $200
Why Choose Purple?
- Advanced Sleep Technology: Purple Grid provides unmatched cooling and adaptive support.
- Ergonomic Design: Pillows engineered to align your neck and spine for optimal comfort.
- Durability: High-quality materials designed to last for years without losing shape.
- Innovative Style: Sleek, modern designs to complement any bedroom aesthetic.
Who Should Shop Here?
Purple is ideal for those seeking cutting-edge sleep solutions that combine comfort, technology, and durability.
Location and Contact Info
Address: 13 Crosby St, New York, NY 10013
Website: https://purple.com/
8. Casper - NoHo
Shop Casper for a down-alternative pillow or expert tips on finding the best sleep goods. Speak with in-store sleep consultants to get customized advice.
Casper’s NoHo showroom is a hub for modern sleep solutions, offering a range of pillows designed to provide balanced support, plush comfort, and sleek aesthetics. With a focus on innovation and customer satisfaction, Casper remains one of the most trusted names in sleep products.
What You’ll Find Here
- Pillow Types: Memory foam, down, hybrid, and cooling pillows
- Price Range: $60 - $120
Why Choose Casper NoHo?
- Modern Design: Pillows with innovative structures for maximum comfort and support.
- Wide Variety: Options tailored to different sleep preferences, from plush to firm.
- Customer-Centric: A trial-friendly policy ensures you find the perfect pillow.
- Brand Trust: Renowned for exceptional quality and thousands of positive reviews.
Who Should Shop Here?
Casper NoHo is perfect for individuals seeking well-reviewed, modern pillows designed with innovative features to support a restful night’s sleep.
Location and Contact Info
Address: 627 Broadway, New York, NY 10012
Website: https://casper.com/
How to Choose the Perfect Pillow for You
Getting a good night's sleep starts with finding the right pillow. The perfect pillow supports your head and neck, aligns your spine, and complements your unique sleep style. Here’s a comprehensive guide to help you make the right choice:
1. Understand Your Sleep Style
Your sleeping position is the foundation for choosing the right pillow. Each position requires specific support to ensure optimal comfort and spinal alignment:
- Stomach Sleepers: A soft, low-loft pillow minimizes neck strain and maintains natural alignment.
- Back Sleepers: Medium-support keeps your neck and spine aligned, offering a balance of softness and structure.
- Side Sleepers: Firm, high-lofts fill the gap between your neck and shoulders, providing essential support to avoid stiffness.
2. Decide on Your Desired Support Level
The right firmness level can make or break your sleep quality.
- Soft: Ideal for stomach sleepers who need minimal elevation.
- Medium: Suited for back sleepers, offering enough support without being overly firm.
- Firm: A must for side sleepers to maintain proper neck alignment throughout the night.
3. Choose the Right Fill
The filling of your pillow can drastically affect its feel, durability, and support:
- Memory Foam: Provides adaptive support by contouring to your head and neck.
- Latex: Naturally hypoallergenic and durable, offering consistent support.
- Down: Ultra-soft and luxurious, with a plush feel.
- Synthetic Materials: Affordable and hypoallergenic options designed to mimic down or foam.
4. Select the Best Ticking (Fabric)
Your pillow cover, also known as ticking, plays a role in breathability and comfort:
- Cotton: A classic choice that’s soft, breathable, and easy to care for.
- Bamboo: Naturally cooling and moisture-wicking, ideal for hot sleepers.
- Tencel or Organic Materials: Eco-friendly options that are gentle on sensitive skin.
5. Pick the Right Shape
Different shapes cater to different needs, offering specialized support:
- Standard: The most common shape, suitable for most sleeping positions.
- Contour: Ergonomically designed for neck support, great for back and side sleepers.
- Specialty Shapes: Includes cervical pillows, wedge pillows, and adjustable options for targeted support.
6. Finalize the Size
Ensure your pillow fits both your bed and personal preferences:
- Standard (20” x 26”): A versatile choice that works well for most sleepers.
- Queen (20” x 30”): Slightly longer, ideal for active sleepers.
- King (20” x 36”): The ultimate in luxury, offering ample space for larger beds.
Frequently Asked Questions
We provide all the answers you need before deciding on your new pillow.
How often should you replace your pillows?
Experts recommend replacing your pillows every 1-2 years to maintain hygiene, support, and comfort. Regular washing and using a pillow protector can help extend their lifespan. If you have neck pain or your pillow shows visible signs of extreme wear and tear, replace it.
Which brand is best for pillows?
Top-rated brands like Malouf, Purple, and Casper consistently receive praise for their quality, innovation, and durability. Whether you’re looking for cooling technology, eco-friendly materials, or ergonomic design, these brands deliver exceptional options. Try options for yourself when you shop in-store instead of online.
What is the most popular pillow size?
The standard size (20” x 26”) is the most popular and versatile choice, perfect for single sleepers and most bed setups. Depending on the size of your bed, you may want a king-sized pillow. Or if you want to sleep with multiple pillows, a few of the regular size will do the trick.
Shop SleePare for Top Pillows
Choosing the perfect pillow is an investment in your overall well-being. Whether you're upgrading your sleep setup or buying a thoughtful gift, NYC offers countless options to suit every need.
From the expert guidance at SleePare Mattress Store to sustainable choices at The Clean Bedroom, you’re sure to find the perfect fit for better sleep. Shop at SleePare for restful night solutions and wake up refreshed and revitalized!
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Meet The Author:
Shanir Kol
Shanir Kol, founder and CEO of SleePare, pioneered the “Try and Buy” model in eCommerce, enhancing mattress shopping by combining in-store trials with online purchases. Launching in 1999, his company focuses on customer satisfaction and eco-friendly practices, aiming to minimize mattress waste and expand sustainably.